Make Business Unique
With Greate Ideas
Crawford came to the beverage industry as a seasoned executive with more than 20 years of senior management experience and a strong track record of leadership and growth of emerging businesses. Crawford’s extensive experience includes C-Level positions with Virgin Entertainment Group, POM Wonderful, ZICO Beverages, Bosa Nova and Coco Libre to list a few.
With over 30 years of success across the F&B (Food and Beverage), CPG (Consumer Packaged Goods), manufacturing, retail, and commercial real estate industries, Ms. Crawford’s role has been strategic in running, building and monetizing companies. Her experience runs the gamut from financial acumen, fund raising, governance, innovation, marketing, operations, P&L, sales, strategic planning, and operations.
Amazing deduction skills
Watched her in Board meetings identifying risks and issues and then recommending solutions certainly learned a lot.
Candace is truly a world-class C-level executive. She has done it all from running large corporations with 10-figure revenues to small venture-backed companies needing specialty financing. Her level of experience allows her to say, “been there, done that”. She is smart, confident, connected in the financial community, and cool under fire. I have enjoyed working with her immensely. She is the consummate team player, and works hard at creating open lines of communication within the various departments at Bossa Nova.